Cinema and Industry
This undergraduate course approaches both film in industrial contexts and the wider workings of cinema as a commercial enterprise. Taught in English, ideal for exchange students combining courses.
This course run second half of the semster and can be combined with Swedish Film and TV Culture, 15 ECTS, that run first half of the semester - thus creating a full 30 credit semester.
The course provides an overview of key perspectives and debates, market structures and consumption patterns.
Students engage with historical and contemporary frameworks and case studies that establish the relationships between the spectator as consumer and the economies, forums and institutions of film.
Topics:
Indicative topics that may be addressed include industry practices and synergies – the high concept, the full supporting programme, newsreel cinemas, film premieres, film censorship and regulation, film critics and film magazines, the film industry’s relationships with television, radio and music businesses; film consumption from physical media and streaming to festivals, live cinemas and inflight movies; sponsored, educational, informational and governmental films; film promotion, tie-ins and paratexts – posters, promos, trailers, merchandising and foyer sales; reception and audience studies, fandom, fanzines, film and tourism, conventions, online communities and participatory culture.
The teaching consists of lectures, seminars and screenings of film and other media material. Taught in English and in location Filmhuset.
In order to pass the course, students are expected to be able to:
• account for key concepts and theories related to the scholarly field addressed in the course; and
• apply concepts, methods and theories of the course’s field of research in their own, independent scholarly analysis.
Teaching Format
The teaching consists of lectures, seminars and screenings of film and other media material.
Assessment
The course is assessed through two written assignments.






