About the course
Business Administration III Marketing develops your ability to independently analyze problems within the business area of marketing. You will conduct a larger survey and apply your theoretical knowledge in this area.
The course module consists of Frontiers in Marketing Research 7.5 credits, Research Methods in Business Administration and Marketing 7.5 credits and Bachelor's Degree Thesis in Business Administration 15 credits.
If you have not studied Business Administration at Stockholm University before the autumn semester 2016, new degree requirements apply, see: https://www.sbs.su.se/english/education/current-students/degree/bachelor-s-degree/admitted-in-or-after-2016