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Marketing, Course Module

Business Administration Electives, Course Module in Marketing. Given as a free-standing Course Module and within Bachelor´s programmes semester 5.

Information for admitted students Spring 2021

Congratulations! You have been admitted at Stockholm University and we hope that you will enjoy your studies with us.

In order to ensure that your studies begin as smoothly as possible we have compiled a short checklist for the beginning of the semester.

Follow the instructions on wether you have to reply to your offer or not.


Checklist for admitted students

  1. Activate your university account

    The first step in being able to register and gain access to all the university's IT services.

  2. Register at your department

    Registration can be done in different ways. Read the instructions from your department below.

  3. Read all the information on this page

    Here you will find what you need to know before your course or programme starts.


Your seat may be withdrawn if you do not register according to the instructions provided by your department.

Welcome activities

Stockholm University organises a series of welcome activities that stretch over a few weeks at the beginning of each semester. The programme is voluntary (attendance is optional) and includes Arrival Service at the airport and an Orientation Day, see more details about these events below.
Your department may also organise activities for welcoming international students. More information will be provided by your specific department. 

Find your way on campus

Stockholm University's main campus is in the Frescati area, north of the city centre. While most of our departments and offices are located here, there are also campus areas in other parts of the city.

Find your way on campus

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The course package is an in-depth study of the Marketing specialization.
Note! This course module does not include a Bachelor's Degree Thesis.

  • Course structure

    Teaching format

    The teaching consists of lectures as well as group exercises and/or seminars. The structure of the teaching is stated in information that is available before each semester on each course website.
    Language of instruction is stated in the syllabus for each course.

    Courses within the Course Module

    The Course Module consists of four courses:

    Corporate Responsibility
    Brand Management and Sustainable Business Models
    Internet Marketing
    B2B Marketing and Sales


    The course module includes various examination forms such as individual written examinations, home examinations and ongoing examinations in accordance with what is stated in the syllabus for each course.

  • Contact

    Academic Advisor: