Governing educational choices through guidance
International education policy highlights career guidance as a pivotal tool for improving pupils’ educational choices and facilitating educational transitions for integration into labour markets. Employing Bacchi’s ‘What’s the Problem Represented to Be?’ (WPR) approach, this paper critically examines the assumptions underlying policy constructions of educational choice as a problem, and the positioning of guidance as a solution to uninformed choices within Swedish educational discourse. The study focuses on education policy for compulsory and upper secondary schools in Sweden, drawing on empirical data from policy documents spanning 1992 to 2022, including curricula, Government Official Reports, and evaluations conducted by authorities. We demonstrate that the dominant problem representation places pupils’ cognitive abilities at the centre of educational choice, highlighting their capacity to transcend social norms and thereby promote social mobility. The policy discourse individualises responsibility for educational transitions and constructs a division among pupils based on their perceived ability to make informed choices. As a result, compensatory guidance efforts are tailored to individuals along this divide. It is argued that such a policy framing risks perpetuating inequalities in educational transitions and social mobility.
