Sustainable Sustainability for Online Retailers:

Seminar

Date: Friday 5 December 2025

Time: 10.00 – 12.00

Location: The Board Room (no 64), House 2, Floor 5, Campus Albano

A Brand Perspective on Customers’ Willingness to Pay the Premium. Midway Seminar: Shakiba Khodabandeh

Chair
Niklas Bondesson, Assistant Professor, Stockholm Business School (SBS), Stockholm University

Opponent
Magnus Söderlund, Professor, Department of Marketing and Strategy, Stockholm School of Economics, Stockholm

Supervisors
Niklas Bondesson, Assistant Professor, Stockholm Business School (SBS), Stockholm University
Hanna Berg, Associate Professor, Stockholm Business School (SBS), Stockholm
Johan Anselmsson, Professor, Department of Business Administration, Lund University, Lund

Research subject

Marketing

Last updated: November 28, 2025

Source: SBS

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